(DOWNLOAD) "Technology and Workflows for Multiple Channel Content Distribution" by Philip J. Cianci ~ Book PDF Kindle ePub Free

eBook details

Title: Technology and Workflows for Multiple Channel Content Distribution
Author : Philip J. Cianci
Release Date : January 10, 2012
Genre: Language Arts & Disciplines,Books,Professional & Technical,Education,
Pages : * pages
Size : 23191 KB

Description

This book addresses the emergence of multi-channel broadcasting. Televisions, PC's, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV.

No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices.

Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale/buy model.